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Press Release: Bounteous Mentioned As Digital Commerce Service Providers in the ‘Gartner Digital Commerce Vendor Guide, 2021’

CHICAGO — April 162021 — Bounteous, a leading digital transformation agency, is named by Gartner Research, a global research and advisory company, in their report titled, “The Gartner Digital Commerce Vendor Guide, 2021.”[1]

As per this report, “Application leaders should be aware of players for ecosystem applications when building the digital commerce technology stack.”[1] Bounteous, augmented by its recent acquisition of FortyFour, is a global leader in commerce and customer experience. 

“We are proud to be listed among the providers in a number of the parts of the digital commerce ecosystem by Gartner,” said John Telford, SVP of Digital Solutions at Bounteous. “Thanks to the proliferation of tools and platforms, it has never been easier to build a commerce platform and it has never been harder for leading merchants to create a differentiated experience. Using co-innovation, Bounteous is able to partner with our merchant clients to develop complete commerce experiences that identify, engage, and retain their customers at every turn.”

Gartner stated in this report, “Digital commerce service providers offer a variety of digital commerce implementation services. These include those for the design, development, integration, testing and deployment of specific processes, functions, applications and initiatives in user organizations that support transactional digital commerce applications and related functionality.”[1]

It further adds, “These services aim to optimize a company’s processes and integrate related technology applications and platforms into a consistent, stable and secure CX for digital commerce. Some of these companies may focus on providing specialized services, such as strategy consulting, CX and UX services, and integration and custom development services.”[1]

Bounteous is also recognized as an Honorable Mention in the 2021 Gartner Magic Quadrant for Global Marketing Agencies report.[2] According to this report, “Gartner defines global marketing agencies as service providers dedicated to developing and executing marketing strategies for global brands.” Bounteous provides digital transformation services, with a focus on Customer Experience (CX) and digital commerce services.

“The Gartner Digital Commerce Vendor Guide, 2021” report is available online to Gartner customers or for purchase: https://www.gartner.com/en/documents/4000568/the-gartner-digital-commerce-vendor-guide-2021 

[1] Gartner, ” The Gartner Digital Commerce Vendor Guide, 2021″, Sandy Shen, et al, 14 April 2021

[2] Gartner, “Magic Quadrant for Global Marketing Agencies 2021,” Jay Wilson, Ewan McIntyre, Laurel Erickson, March 16, 2021.

Gartner Disclaimer:

Gartner does not endorse any vendor, product or service depicted in our research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About Bounteous

Founded in 2003 in Chicago, Bounteous creates big-picture digital solutions that help leading companies deliver transformational digital brand experiences. With expertise in Strategy, Experience Design, Solutions Engineering, Analytics, and Marketing, Bounteous forms co-innovation partnerships with clients to envision, design, and build their digital futures. For more information, please visit www.bounteous.com. For more information about co-innovation, download the Co-Innovation Manifesto at co-innovation.com.
 
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Press Release: Bounteous Included in Analyst Report, ‘Now Tech: Commerce Services, Q4 2020’

Leading service providers offer skills in commerce transformation, alliance partnership, and vertical markets 

CHICAGO — December 10, 2020 — Bounteous, a leading digital transformation agency, is included in a recent report by Forrester Research, an influential global research and advisory firm for business and technology leaders, titled, “Now Tech: Commerce Services, Q4 2020.”

The report, authored by VP analyst Ted Schadler, is designed to empower digital leaders who are seeking to pair the right service provider with the commerce transformation skills, assets, and alliance partnership to support their niche industry and channels. Bounteous is a global leader in commerce and customer experience, with clients such as Caesars Entertainment, Mars, Shake Shack, Coca-Cola, Domino’s, TiVo, and Staples. Bounteous added depth to its commerce offering with its recent acquisition of FortyFour.

“Previously Forrester identified Bounteous among its Digital Experience Agencies, and we are excited to be identified now as one of the leading commerce service providers,” said John Telford, SVP of Digital Solutions at Bounteous. “We have seen time and time again that using co-innovation to drive digital transformation with our commerce clients helps them acquire, engage, convert, and retain customers better than their competition.”

Forrester gathered capabilities data from leading commerce service providers with a wide range of industry and B2B and B2C focuses to help eBusiness and channel strategy professionals shape their shortlists to orchestrate software, data, and strategy. The research included providers’ strategy, experiences, and operations; channel expertise; most important software partners; and industry focus.

The “Now Tech: Commerce Services, Q4 2020” report is available online to Forrester customers or for purchase: https://www.forrester.com/report/Now+Tech+Commerce+Services+Q4+2020/-/E-RES161097

Adobe Summit Webinar Series: Creating Engaging B2B and B2B2C Commerce Experiences

If you missed the first webinar in the Bounteous’ WTF (What’s That For) event series, check out the on-demand recording and reach out to our team of experts with any questions.WATCH ON-DEMAND

This webinar focused on Business to Business (B2B) and Business To Business To Consumer (B2B2C) commerce experiences. Our team of experts discussed where commerce falls in an organization’s digital strategy and how Adobe’s Magento Commerce is one platform serving success for our team and clients.

Here to answer your pressing questions on commerce, our team educates and enables you to transform your digital experience for consumers.

Connected Consumer: Expanding Direct to Consumer Channels with Coca-Cola

The adoption of commerce accelerated in 2020 by 4-6 years. Building a global, multifaceted commerce strategy requires understanding the connected consumer, supply chain, and regional threats and opportunities. Coca-Cola leveraged their early investments in D2C and iterated based on insights and data to satisfy demand while staying closely connected to their consumers.

Coca-Cola, Bounteous, and Adobe hosted a moderated roundtable discussion on expanding direct to consumer channels. The event focused on understanding why D2C is a necessary investment for Consumer Packaged Good (CPG) brands, and the importance of data and insights for driving successful digital experiences.

During this moderated roundtable attendees learned

  • How Coca-Cola kept up with the demand and increase in adoption of commerce in 2020.
  • Why data and insights are essential for creating a brand-building commerce strategy.
  • The success of Coca-Cola’s utilization of Adobe’s Experience Cloud solutions to bring it’s digital customization to life.
  • The role Amazon plays in complementing an omnichannel commerce strategy.

Register to Watch On-Demand

This event has happened alreadyDATE AND TIME

  • Wed, Mar 3, 2021, 1:00 PM ET – Wed, Mar 3, 2021, 2:00 PM ET 

Panelists

  • Matt Tarallo, Global VP of Amazon, Coca-Cola
  • Jennifer Brevick, Group Director, Marketing and eCommerce, Coca-Cola
  • Enrique Negrete, Sr Director D2C Services LATAM, Coca-Cola
  • Raghu Kakarala, EVP, Commerce, Bounteous 
  • John Telford, SVP, Vertical Solutions, Bounteous

Press Release: Bounteous, Coca-Cola Cited in Forrester Research, ‘Intelligent Creativity Energizes Marketing Productivity’

CHICAGO — March 1, 2021 — Bounteous, a leading digital transformation agency, is included in a recent report by Forrester Research, an influential global research and advisory firm for business and technology leaders, titled, “Intelligent Creativity Energizes Marketing Productivity: Human Intuition Plus Machine Accuracy Ushers In An Era Of Creative Transformation.”

The report, authored by VP analyst Jay Pattisall, is written for CMOs and agency executives on how combining human intuition and machine accuracy produces a more intelligent and transformative creative process.

To differentiate brands by heightening relevance, Pattisall sources Bounteous’ Coca-Cola client story in the report, “Bounteous took Coca-Cola’s “Share A Coke” campaign and created an e-commerce program that allows shoppers to customize purchases using Cokestore.com.”

To foster a culture of creative collaboration, Pattisall says to initiate your company’s creative transformation by establishing an environment that nurtures, rewards, and celebrates collaboration. “Hire talent conducive to the collaborative environment you wish to create. ‘This is hard to do. It all comes down to surrounding the business with people that have the aptitude and attitude to collaborate,’ says John Telford, SVP at Bounteous, as quoted in the report.”

The “Intelligent Creativity Energizes Marketing Productivity” report is available online to Forrester customers or for purchase: https://services.forrester.com/report/Intelligent+Creativity+Energizes+Marketing+Productivity/-/E-RES159141